Innovation

Over the last 20 years Bullseye has helped over 100 Irish food companies to successfully launch hundred of food products :

BULLSEYE can help your food business to:

  • Generate and develop innovative new products which address a clearly identified emerging gap in your target market.
  • Identify free sources of trend information for new product innovation ideas.
  • Create an innovation and NPD strategy based on a your process capability.
  • Research your target market / food category / Markets GAPS.
  • Filter and understand market research information.
  • Identify opportunity “GAPS” in the market and key NPD opportunities.
  • Clearly identity a validated “Target Market” for your food innovation.
  • Identify the “Unique Selling Points” that will benefit a particular target market.
  • Resolve “technical issues” by the use of our food process expert partners.
  • Develop internal marketing and sales expertise to launch successful products.
  • Identify where to source financial supports for your NPD project.
  • Take a product from research concept right through to market launch.