About Us

Bullseye Food Marketing is a world-class provider of brand development, marketing, and specialist food business development solutions, custom-built for the FMCG sector.

Based in Ireland with offices in France, our team of experts bring together decades of experience with a very unique range of skills. We deliver cost-effective brand development services that are specifically designed to meet the individual requirements of any modern food business.

We create close partnerships with our food business customers, working seamlessly with them at every stage of business development, delivering tailor-made marketing solutions to suit their ever-changing needs.

Our customised food marketing services encompass every aspect of running a successful food business; from brand creation and design, to long-term strategic planning, to tactical marketing and promotional activity, to innovative new food product development.

Our expert team members have all worked for many years within the food industry and as such we truly understand your food business needs. We have the practical experience and expertise to take your food brand to the next level.

Whether you are a start-up food company, a small to medium sized food enterprise (SME), or an established FMCG multinational – We can help!

Conor Hyde

(BSc. MMII),

CEO

Conor Hyde founded Bullseye Food Marketing in 2001 to service a growing demand for expert, best practice, business development and marketing support for owner-managed SME food companies on an outsourced basis.

Conor has over twenty five years’ sales and marketing experience. He has held senior Marketing Manager positions with Golden Vale/Kerry and Dairygold Co-op. He has also successfully managed five of Ireland’s top 100 grocery brands including: Dairygold, EasiSingles, Galtee cheese, Golden Olive, and Charleville Cheese.
Conor has lectured in food marketing at University College Cork, IMI (Irish Management Institute), BIM (Bord Iascaigh Mhara / Irish Sea Fisheries Board), Teagasc (The Irish Agriculture and Food Development Authority), ICOS (Irish Co-operative Organisation Society), SKILLSNET, Údarás na Gaeltachta and LEADER Networks. He is also an approved business mentor with Bord Bia (Irish Food Board), Enterprise Ireland, the Local Enterprise Office LEO, BIM, and the Irish Exporters Association (IEA).

Over the past ten years Conor has worked directly as a food business consultant and mentor with over 300 Irish food companies. He was recently chosen as an expert consultant to appear on the RTÉ Television series ‘Higher Ground’ which assists rural entrepreneurs to start their own on-farm businesses.

Conor is a graduate off University College Cork and holds a B.Sc. (Hons) in Food Business. He is an active council member of the Marketing Institute of Ireland (URL: www.mii.ie)