Clanawley

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Emerald Oils

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Macroom Buffalo

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Molanga

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Somega

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De Plata

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TexMex Addict Fajita Kit

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Green Rabbit

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Brady's Cold Brew Coffee

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Yes press

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Salters

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o'Donnell's vinegar

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Katie's

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Joy on a plate

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James Whelan's

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The Marshmallow Factory

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Christmas yummies

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Hassetts

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Longways Cider

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HYDE Whiskey

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BioSalt

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Ronan’s Seafoods

Brief:

Ronan’s Seafoods is a family-owned seafood business located in New Ross, Co. Wexford. Having established a fine reputation for its excellent smoked salmon,  owner, Kai Ronan recognised a gap in the market for a new range of high quality smoked seafood products.
Kai approached Bullseye for expert advice on how best to develop their brand image and packaging design.

Action:

We worked closely with Kai to identify the unique selling points of the range and to understand the key point of differentiation in a highly competitive market. The superior quality of the ingredients and the care taken in the traditional, hand-crafted techniques were key to the brand personality.
We set about researching and positioning and designing a totally new brand identity for the product range which we decided to call DUNCANNON SMOKEHOUSE.

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The result is the timeless, sophisticated ‘Duncannon Smokehouse’ brand logo which cleverly combines the image of seafood fillets hanging on traditional “tender hooks” with the natural wood, which produces the smoke flavour.

Union Hall

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St. Tola

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